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Google Ads will roll out the AI-powered Demand Gen campaigns to all advertisers in October. Historical data will carry over.
The search engine was accused of violating its own advertising standards 80% of the time in a study conducted by Adalytics.
The links will direct viewers away from Shorts, which can't display pre or mid-roll ads, to long-form videos, which support both ad products.
Creators can include up to 14 links to external websites, social profiles, merch sites, and more, near the 'Subscribe' button on their channel.
Seeing the dreaded 'Your account has been suspended' banner in Google Ads? Learn its potential causes and how to get your account reinstated.
The new YouTube analytics report can help you understand whether Shorts, Videos or Live formats attract new viewers and bring back viewers.
The updated document provides better insight into the benefits of Performance Max, and contains advice for more effective marketing.
The search engine has sent its proposal to the Australian government, urging policymakers to change existing copyright laws.
Learn how Google Ads scripts and the new "mutate" function redefine campaign management and how to tap into the full potential of the Ads API.
Introducing the CHERP, or chat experience results page. It's time to give a name to the output of today's generative AI experiences.
Online brand strength is calculated as a score between 1-100. The metric is meant to capture broad signals of an brand's influence.